Week 2: Installing OptimizePress 2.0 and Changing the Look of Your Blog

So, to recap from week 1 of the coaching program, the first things we did was:

  • Buy our domain name
  • Found a web hosting provider
  • Set up our blog

This week, we are going to change the look of our blog.  One of the first things we did was order OptimizePress 2.0.  This is a new plugin or theme rebuilt from the ground up from the previous version that allows you to create high converting landing pages, sales pages and membership portals with ease, without having to know any code, css, or html.  It was designed by James Dyson, creator of the widely acclaimed OptimizePress.

Since I had already built this site with Profits Theme, I am reluctant to change anything at this point.  I did, however, have a major problem with my membership area today.  One of my customers contacted me on how to access her videos, and come to find out, the system never sent her the username and password.  Still working on that problem.  But since OptimizePress 2.0 is the preferred platform of our coach, I am going to use that on my other blog, richleanfit.com.  That way I can still follow the course and determine which platform is actually better.

After going through the process of purchasing the theme and downloading it, we now have to install it to our blog.  To do that, we go to Appearance > Themes > Add New > Upload from where we downloaded > Install Plugin > Then Activate.  When you activate it, you are asked for a validation code or a license key.  That can be found in your OptimizePress Members Area.  Once we got it installed, we had to change some of the settings to set up a basic blog.

Next, we uploaded our header image, which he recommended to have done professionally, but I opted not to do that for now.  I have a nifty little program called Logoist for the Mac, and it has been a very nice tool to create banners and logos with.  I may not be that good at it, but I think my header looks decent.

Next we installed a number of essential plugins he recommended, such as:  Sharebar, All In One SEO, JetPack, and Links Manager.  We then created an About Me page so people could get to know the writer of the blog better (me).  Since I had already done that on this blog, I just copied the information from here to my other blog.

Finally, we added some navigation menus.  Our homework for this week was to read the Blogger’s Roadmap by Dan Sumner, one of his successful past students.  That was a very good ebook on blogging with alot of good tips.  We also were instructed to continue writing posts in our blogs so that we would have enough posts to qualify for Adsense.

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In Week 3, I will cover getting an autoresponder and starting to build a list – the most important part of this business!

Thanks for reading!  ‘Til next time,

Rich Rose


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